Providing credit card security is critical to protect your customers and your business. Our payment solutions meet modern Payment Card Industry (PCI) data security standards, and we can help ensure you follow all the proper security measures as a proactive organization – without a major investment.
The EMV Liability Shift and Mandate
As of October 1, 2015, banks and processing networks changed the way they handle certain types of credit card fraud. If your business doesn’t use an EMV processing device when your customer presents an EMV “chip” card, you could be held liable for certain types of fraudulent transactions.
Reasons Behind the Liability Shift
Using EMV “chips” is much more secure than using magnetic stripes on credit cards. Magnetic stripe technology dates back to 1960s and is easy to counterfeit. Worldwide, many countries that already adopted chip card technology have seen dramatic drops in credit card fraud. Since the U.S. has been slow to embrace the technology, the industry instituted the liability shift mandate to accelerate adoption.
Get EMV Compliance and More for FREE
To protect your business from charges related to the EMV liability shift, you need a payment solution that accepts EMV chip cards. First Merchant Payment Systems offers FREE EMV – compliant credit card terminals.
While other processors could charge hundreds of dollars for modern credit card readers, we understand that you need to keep costs under control. That’s why we continue to offer the latest credit card terminals for free, work to provide the lowest credit card processing rates, and strive to give the best possible customer service.